Most startups make the same costly mistake: using tactics meant for ready-to-buy audiences on people who aren’t there yet. It’s like trying to sell a leash to someone who’s only thinking about getting a dog—they’re not ready, and your budget gets wasted.The Marketing Waiting Room™ flips the script by creating a strategic, omnipresent marketing ecosystem that carves out mental space in your future buyers’ minds. It keeps your brand memorable when they’re not in-market and activates effortlessly when they are.Forget forcing buyers through a funnel. This approach meets them where they are, making every touchpoint matter.
I keep two slots per month open for private 1on1 sessions with members to tackle their specific challenges, brainstorm ideas, or help with content strategy, building brand equity or content creation. All sessions are recorded and stored in the video library for everyone to watch and learn.
Get matched with marketers and entrepreneurs sharing the same context. Get feedback, build strong connections, keep accountability and avoid common pitfalls by learning from others' experiences.
Join mind-bending and ground-shaking discussions on hot topics, brainstorm ideas for your inbound projects and get direct feedback.
A clearly defined waiting room makes it easier to see how effective your marketing is. You'll know how many prospects it attracts and turns into buyers. This helps you decide where to invest your budget and where to cut costs.
The Waiting Room System helps you make the best strategic decisions that fit your business model and competitive landscape. This sets you up for success from the get-go and it allows you to expand as you grow.
The Waiting Room System gives you a clear overview that links your content with your busienss goals in one glance. This keeps your team focused and gives you a common platform that allows a better communication about priorities between you and your team.
It simplifies prioritization and decision-making processes, enabling better understanding of marketing effectiveness at both strategic and operational levels.
The Waiting Room System helps you keep your marketing lean and prepare for cost-efficient scalability.
Learn how to justify long-term content strategies to even the most stubborn founders and CEOs. With "The Marketing Waiting Room™," everything falls into place, making it easy to explain.
You don't need to stretch yourself thin by managing 5000 tasks across 200 channels. We'll help you implement a content ecosystem that keeps you focused and delivers tangible results.
Here, you'll find the guts and inspiration to create epic content and brand experiences. You can finally push boundaries and do the awesome sh*t you’ve always wanted, all with the support of like-minded peers.
Justi CG is the marketing powerhouse who coined the Marketing Waiting Room™ concept. She's now building an exclusive community for top marketing leaders and founders. Known for her innovative strategies and no-nonsense approach, Justi is a must-follow influencer in the marketing world. Join her circle and be part of the future of marketing. Don't miss out!
who are challenging the status quo and creating epic content and brand experiences. Exclusive insights. Innovative strategies. Killer connections.
You know those communities that start off buzzing and then just don’t really deliver a purpose and become spammy product pitches?Well The Waiting Room is the exact opposite!I’ve loved connecting to other people trying to resolve the exact same challenge as me and the office hour sessions where we tackle our problems together have given me the sense of community I’ve been missing for so long.Hugely valuable, so glad I joined early.
Being a part of the Waiting Room has been such a great experience so far, the community is amazing because its people are of great calibre. You can talk about strategy across marketing, sales and any other topics close to your heart because this community is led by curiosity and the wish to be better. Love it!
Justi makes concepts easy to understand. And more importantly, she really has your best interest at heart. Just a couple of conversations later, she really challenged my thinking and strategy for the better. Justi's approach is thoughtful and personalised. Justi's guidance has given me focus on the impactful activities.
Having a growth mentor as a founder is super valuable. I like to do a monthly session where we discuss our goals and bottlenecks to reach them. Just one good idea of an outside growth expert like Justyna can completely transform your business.In our case, it was Justyna's idea to focus more on creating value to people first through high-quality content funnels. She showed us in a structured way how this could bring a great return to us in the end and gave us a few possible options to set this up. This content became key in our acquisition strategy now and transformed our marketing.
Justyna's expertise is outstanding. She broke down my case study with a small amount of information, though it's in a very technical industry (aerospace). She got me to focus on the appropriate work to perform. She understands what is at stake for entrepreneurs and is exceptional at explaining applicable concepts. Her visuals and her interactions are also top-notch. I see a lot of value in her work.
